Ready to be bold?
Have you ever heard anyone say that their last strategy planning day was their best day ever? Of course you haven’t.
We all know strategy is important, but it’s not easy to come up with fresh ideas, let alone bring them to life. Uncertainty about the future, the pressure of competition, risk aversion, and those boring planning meetings we’re forced to sit through sap our confidence and enthusiasm and produce timid templates for maintaining status quo.
Leading strategist Rosie Yeo offers a refreshing approach to designing and committing to powerful strategy. A practical and inspiring guide for leaders, aspiring leaders and anyone who needs a future pan, this book shows how to harness a team’s innate creativity to bring to life bold, long-term strategy.
Achieve the best possible future for your organisation with this winning approach to designing simple and powerful strategy.
Go for Bold:
How to create powerful strategy
in uncertain times
Praise for Go For Bold
“Rosie has complemented her great skill as a strategic planning facilitator with this meticulously researched and highly readable book on this important subject.”
Major General (Ret'd) Duncan Lewis AO DSC CSC
Chair, Pain Australia
Former Director-General, Australian Security Intelligence Organisation
"Go for Bold provides a wealth of real-life stories and quality advice for leaders in how best to fulfil their roles in developing or reviewing strategy. An entertaining and thought-provoking read for every Board Chair, Director and organisational leader."
“Rosie has written a book that is a guide to big thinking, but committed execution. The world is full of overnight success stories that could have been – perhaps “Go for Bold” will give you the insights you will need for the ‘long road’ to success.”
"Go for Bold unpacks the essential ingredients required for businesses of any size to create an exciting and powerful strategy. The book is a perfect companion for leaders to focus on what matters most as we emerge from this global pandemic."
Flight Centre Travel Group
"In this compelling book Rosie Yeo reminds us of why strategy days often fall short of expectations and systematically provides us with a practical roadmap for ensuring our work in developing strategy is bold, inclusive and impactful."
Dr David Cooke
Adjunct Professor UTS Business School
Chair UN Global Compact Network Australia
"Go for Bold is a fantastic book for both facilitators and participants in the strategic planning process. A must-read for anyone wanting to move beyond their traditional approach to strategy and re-set their processes for a future of dynamic strategic planning."
Advertising and communications strategist, Gruen panellist
About the author
Rosie is the go-to strategist for boards, executive teams and business leaders because of her skill in helping people collectively imagine and achieve a better future.
Rosie's experience as a public affairs strategist, Board director and corporate adviser provides unique insights into how organisations design and implement their big plans. She has worked with corporate, government and non-profit organisations in healthcare, financial services, infrastructure, tourism, FMCG and media.
Drawing on her decades of experience and comprehensive knowledge of strategic theory, Rosie offers a fresh, engaging take on future planning that cuts through the jargon to provide practical advice and inspiration.